Procurement & Trade Policy Analyst
Priya covers procurement, tariffs, and supply chain policy for Promolistic. She spent ten years running sourcing programs for mid-enterprise marketing departments and has navigated three tariff cycles — Section 301, USMCA, and the 2026 Section 122 reset. Her writing translates trade-policy news into procurement decisions buyers can act on.
LinkedIn Profile →
Industry ResearchChina tariffs hit 35–70% in 2026. USMCA, Vietnam, India, and USA-made are your alternatives — here's which categories work and the tradeoffs.
Industry Research4 reasons buyers go direct on promo products: catalog access, platforms, speed, price transparency. When it works — and when it costs you more.
Industry ResearchTariffs on China-made promo products escalated through four phases from 2018 to 2026. Here's the timeline with what each phase meant for your costs.
Industry ResearchCorporate buyers are requiring ESG pre-qualification, AI transparency, and faster turnaround in 2026 — while cutting order volume, not quality. PPAI data.
Industry ResearchFour legal pathways to reduce promo import tariffs: USMCA, Section 301 exclusions, Chapter 98, and de minimis. Step-by-step qualification guide.
Industry ResearchA new import surcharge stacked on top of existing China tariffs in February 2026. Here's what it costs per order and what you can do about it.
Industry ResearchSection 122 tariffs changed promo pricing in 2026. Here's the dollar-level breakdown of how duties affect your per-unit costs — and what to do about it.
Industry ResearchRFP requirements, contracted catalogs, Prop 65/BIFMA/GRS compliance, and POS integration: how enterprise companies buy promotional products per PPAI data.
Industry ResearchHealth promo impressions jumped 525% in 3 years — from 640 to 4,000 per item per ASI longitudinal data. What's behind the shift and what it means for buyers.
Industry ResearchASI 2023 data: promotional products rank #1 ad channel in East, West, South, and Midwest — the only format with top-ranked appeal in every US region.
Industry ResearchPPAI R15: small-distributor channel = $12.5B (46% of market). SMB campaigns: sub-$5k, 25–250 units, bought online. Use cases, product fits, and ordering data.
